A few weeks ago, I wrote about a case study that one of Engrave-A-Crete’s customers, Harold Christensen of Incredible-Crete Engravers, submitted about how he helped a couple in Odessa, Tx with their ugly concrete problem.
The purpose of doing this was two-fold:
- I wanted some good quality decorative concrete content for the blog – the kind of stuff that your potential customers would want to read about, like case studies.
- I wanted to help Harold have more of a prominent and relevant web-presence so that when potential customers in his area go on-line to search for solutions to their ugly concrete problem, those customers find Harold first.
I wanted to share with you the results of publishing his case study:
The story was published on Friday 25 September 2009.
By Saturday the 26th, less than 24 hours later, the article was on the first search result page of Google.com for the following search terms:
“Decorative Concrete Odessa TX”

“Ugly Concrete Odessa TX”

“Concrete Stain Odessa TX”

“Concrete driveway Odessa, TX”

“Concrete problem Odessa TX”

“Concrete engraving Odessa TX”

“Acid stain Odessa TX”

These results are less than 24 hours after publishing this article.
This is a testament to the power of blogging for your business, and why you should start blogging for your decorative concrete business today.
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